Historically, Virtual and Augmented Reality did not become the “next big thing” in the 1990s because the internet did. After a VR Winter of 15 years, the metaverse hyped. Despite massive drops of Meta’s stock and staff similar across the board in Big Tech and crashing crypto currency, the metaverse is definitely not dead. So no: another long winter is not coming. The metaverse is inevitable. On one hand, perceiving the (digital) world in 3D is in our human DNA. On the other hand, almost the entire metaverse industry is already too big to fail.