The Metaverse Mall: the Future of Retail?

Imagine the metaverse became a reality: the lines of the digital and the physical are completely blurred with virtual objects superimposed onto our real-world. How would you picture a Metaverse Mall of the 2030s in a real-world scenario?

Key insights from this (sci-fi short) story

  • A metaverse mall is not necessarily an online 3D shopping center
  • Such a Meta Mall is primarily a physical, social “Smart Space”
  • A blend of digital personal companions and physical public sensors
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Apple Reality OS (rOS) renamed to Apple xrOS for its possibly delayed mixed reality headset

Apple Reality Operating System (or rOS for short) just seemed to be rebranded to Apple xrOS. Analysts took it as a hint that Apple was close to launching its mixed or eXtended Reality (XR) device as planned for early 2023. New reports indicate that headset shipment is delayed to the second half of 2023 due to software-related issues.

Key insights in this post

  • Reports indicate that Apple rebranded Reality OS (rOS) to xrOS
  • Shipment of the mixed reality device seems delayed to second half of 2023
  • Expected volume less than 500.000 units in 2023 at a price of ~3.000 USD
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The Metashift Quadrant: a model for potential impact of the metaverse

The Metashift Quadrant is a simple model to analyze the potential impact of one or multiple paradigm shift(s) caused by metaverse developments and its underpinning technologies like AI and XR. The four quadrants represent different types of impact.

Key points in this primer ‘metarticle’

  • The four quadrants of the Metashift Quadrant
    • Disruption: disrupting existing systems, structures and/or processes
    • Innovation: driving (AI-generated) inventions by human’s creativity
    • Synergy: creating connections across (completely) different domains
    • Transformation: transform the way people think and behave
  • On the x-axis the development stage ranges from early to late adoption
  • On the y-axis the anticipated time and longevity for the shift to manifest

Keep reading to see the visualization of the Metashift Quadrant and a pretty mind-blowing kicker at the end.

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Sony Mocopi to control the movements of your online avatar

Next to Sony Playstation VR, the Japanese tech company is expanding its footprint in the metaverse with the announcement of Sony Mocopi, a live motion-tracking system featuring 6 wearable trackers available in late January 2023 for around $360.

Key points about Sony Mocopi

  • Sony introduces a new live motion-tracking system called Mocopi
  • Mocopi will be available late January 2023 for around 360 USD/EUR
  • A total of 6 trackers, charged in 90 minutes for 10 hours battery life
  • One for the head, one of the hip, two for ankles and two for hands
  • No finger tracking so that would require e.g. a Leap Motion Controller
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Smart glasses for deaf people: XRAI Glass. “Life. Subtitled”

The XRAI Glass app just released on the Google Play store. It helps deaf people to see real-time subtitling in the special augmented reality (AR) glasses from Nreal. Aside from transcription, paid plans offer translation capabilities as well.

Key takeaways

  • The app released in November 2022 on the Google Play store
  • A free subscription plan offers unlimited transcription into 9 languages
  • Paid plans offer translation ($~20/mo) and a personal AI ($~50/mo)
  • The Nreal Air hardware goes for 350 USD/GBP or 500-800 EUR
  • Watch the short video clip for a quick demo
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New phase of Dubai’s metaverse strategy approved by its Crown Prince

Dubai’s metaverse strategy is entering a new phase now its Crown Prince approved to enhance the digital economy and implement measures to empower the use of the metaverse and future technologies. The official strategy “aims to turn Dubai into one of the world’s top 10 metaverse economies as well as a global hub for the metaverse community.”

Key insights on this news article of 24th Nov’22

  • Dubai publicly shares its, albeit high-level and general, metaverse strategy
  • Its aim is to become one of the world’s top 10 metaverse economies
  • Aside attracting over 1.000 companies to Dubai in the field of blockchain and the metaverse, it aspires to support over 40.000 virtual jobs in 2030
  • The key technology pillars are no strangers: all XR (AR/VR/MR) and digital twins

Interested in the full news article? Visit the publication on Khaleej Times.

Must-see metaverse video: it’s not a tech wave but social tsunami

The Economist just published a 20-minute must see metaverse video: “How will businesses use the metaverse?” The film shows how creative industries like Hollywood and game studios are using metaverse technologies such as AI and Digital Twin next to AR/VR. If this sounds like a tech wave, wait till you see the social tsunami.

My key insights from this video

  • Leading industries like cinema, the army and healthcare are fully using “meta-tech” so the turning point for massive adoption is around the corner.
  • Global issues like climate change are faced with AI and Digital Twins as “the operating system of the metaverse” but there is still a big problem:
  • Lack of standards. We need protocols and structures to easily navigate from one (3D) world to another like we do with websites already.

Metaverse video

How will businesses use the metaverse?

There are multi-trillion dollar opportunities.

3 essential readings by visionary VR/AR pioneer Louis B. Rosenberg

Historically, Virtual and Augmented Reality did not become the “next big thing” in the 1990s because the internet did. After a VR Winter of 15 years, the metaverse hyped. Despite massive drops of Meta’s stock and staff similar across the board in Big Tech and crashing crypto currency, the metaverse is definitely not dead. So no: another long winter is not coming. The metaverse is inevitable. On one hand, perceiving the (digital) world in 3D is in our human DNA. On the other hand, almost the entire metaverse industry is already too big to fail.

The three recommended publications by Louis B. Rosenberg

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